Every day, drivers manage to kill one million animals, which tallies up annually to around 365 million.
However, one enterprising fashionista recognized opportunity in all this "accidental fur," which she now resurrects as one-of-a-kind roadkill couture muffs, cuffs, legwarmers, armwarmers, pompoms and neck-pieces. "Each luxurious piece is hand made, individually numbered, custom tailored to each owner’s specifications, befitting an heirloom investment," explains Pamela Paquin about Petite Mort Fur. "Our mantra is: Good taste is never at the expense of an other.”
In addition to repurposing the roadkill fur, Petite Mort also donates a percentage of each purchase to the "critical pathways" project which creates underpasses to help the local wildlife of New England safely cross roads and heavily-trafficked corridors.
I love the fact that no new animals were killed to feed our fashion habit, plus it answers the pressing question of whether, post-Apocalypse, one will still be able to look fabulous & glam.
- Lesley Scott
The feel of this endeavor is very congruent with the vibe of the Apocalytical fashion tribe, which is characterized by a certain rough-hewn chic. For more of my posts about the Apocalytical tribe, CLICK HERE. To learn more about each of fashion's four mega-tribes that I track, START HERE.
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