My new book will be called the ARCHETYPE ATLAS & I've just launched it on Indiegogo in the hopes of partnering up with you in order to crowdfund it!
It's a very cool premise, this notion of seeing what shape the future of fashion might take. And it starts with you! And me. And everyone we know. Every day, when we all decide what to wear, our decisions intersect with the clothing selections of everyone we interact with, creating an outward ripple that contributes to what tomorrow brings - sartorially speaking. Tomorrow, like today, is a dot, seemingly random...but not if you know where to look. Which is what I've been doing as a fashion & lifestyle writer for over 15+ years, the last decade of which has been spent right here, growing Fashiontribes.com where the archive is almost up to 11,000 posts!
Years of watching the dots, writing about the ones that ding my pattern-recog-o-meter and then connecting them into trends has given me a strong & accurate sense of the underlying patterns. The way these patterns provide the structure on which change is built - and continues building - is what I've covered in a book I'm writing called the Archetype Atlas. The Atlas maps out how today's trends & patterns will likely play out tomorrow. It's about 1/3 complete at this point; the remainder depends on what the experts I plan on interviewing have to say about the various aspects of the Zeitgeist which influence fashion and style. And once I've finished interviewing experts, the real work begins...and the reason I'm launching this on Indiegogo.Bringing in a professional photo editor & graphic designer ain't cheap and once the Atlas is back from layout & ready for its closeup, I wanna bring in fancy PR for 4-6 months to ensure it's properly promoted. Which is spendy but in order for this cool book to make the splash it will deserve, the movers & shakers will need to know it exists & why it's so cool. I want all y'all to be partners with me on this, so I've made it super affordable to be a part with donations starting as low as $5! Here are the perks that go with the various donation levels:
a $5 Donation gets you the PRET-A-PORTER Package which includes a personal thankyou email from me; a shout-out on Social Media + a permanent mention on the *Hall of Backer Fame* page I'll be including on the Atlas site
$10 YVES SAINT LAURENT: the Pret-a-Porter perk package + a small eBook of the highlights of the Atlas
$25 PAUL POIRET: the YSL + a curated eSelection of my more interesting Fashiontribes posts & features from over the years
$50 JEANNE LANVIN: the Paul Poiret + a special Spring 2014 eShopping Guide
$100 CRISTOBAL BALENCIAGA: Jeanne Lanvin + a pdf copy of the full Archetype Atlas
$250 JEAN PATOU: the Balenciaga + your name included in the credits of the launch edition of the Atlas
$500 PIERRE CARDIN: Jean Patou + your name permanently in the credits of the Atlas
$750 ANDRE COURREGES: Pierre Cardin + your name in the dedication of the launch issue
$1000 MADELEINE VIONNET: Pierre Cardin + your name permanently in the dedication
$2500 COCO CHANEL: the Vionnet + the chance to participate in curating some of the imagery for the Atlas (via Skype)
$5000 HAUTE COUTURE: the Chanel + the chance to have some of your own original photography or artwork included in the Atlas (this package is limited to 4)
It's such an awesome project with so much potential...not to mention great perks, no? So from the bottom of my fashionista heart - not to mention that of my puppyboo Cassandra, who said to tell you "woof, woof-woof" (which is "thank you" in Cassandra-speak) ... we thank you for reading this far & considering teaming up with me on this via my Indiegogo campaign (click here for full deets).