The brand's Creative Director, Alber Elbaz, teamed up with Steven Meisel to showcase a handful of first-time model ranging in age from 18-81 & all wearing the label and discussing their dreams and passions, including: a former cabaret dancer who dreams of going to Paris, a mobile-phone addict, a guy who eats a lot of frozen blueberries (!) and the chick (above) who collects salt & pepper shakers. The one tell that the campaign was inspired by Elbaz's 10 years designing for Lanvin are the multitude of "Happy 10 year Anniversary" bags scattered about liberally in each scene.
To check out the video, CLICK HERE.
- Lesley Scott