Tired of years & years of jeans that failed to fit both her small waist and curvy booty, Claire Jason decided to to do something about it. "There has to be a better way," she insisted to her hubs, Daniel, who agreed. Together, they launched PZI Jeans out of of their law practice in Stone Mountain, Georgia, on a mission: create cool jeans for hourglass babes.
Priced surprisingly affordably for specialty denim - in the $70 to $100 range - they have garnered a cult following obsessed with their fit. "We have been told over and over again that our perfect fit design is why women continue to buy PZI over any other denim brand," explain the designing duo. "They always tell us that PZI are the only jeans that fit the natural curves of a woman's body."
Available in sizes 4-18 and 4 inseam lengths (Short, Regular, Long & Extra Long - eliminating pricey trips to the tailor for alterations), the waist is contoured to eliminate annoying gaping, while the hips, thighs & rear have a roomier cut. Silhouette choices include Skinny (9 different types from moto to classic cargo!), Straight, Boot, Wide Leg & Flare. "At PZI Jean our fit celebrates the lifestyle of the American woman," add the Jasons. "We give our customers edge and practicality in our premium denim styles that fit as if they were hand crafted specifically for them."
- Lesley Scott