Maison Pierre Cardin Turns 60 & Continues to Inspire Innovative Design
Born in 1922 in San Biagio di Callalta (near Venice), Pierre Cardin immigrated to Paris in 1924. After working briefly with Elsa Schiaparelli, Cardin joined Dior in 1946. In 1950, he opened his own couture house. A pioneer from the start, his geometric motifs, asymmetry, oversized trims, hooped dresses, and vinyl inserts reflected his architectural aesthetic and futurist sensibilities; and many of his innovations are still slavishly copied today (Balmain's novel pagoda-shoulder, Pam Hogg's too-good-for-mere-bloggers catsuit, or AsFour's "oh-so-original" circle bag, anyone?)
Cardin's innate sense of showmanship was a vital part of how he presented his collections to large crowds, and helped redefine fashion's relationship to new audiences.
This new volume from Assouline by historian Jean-Pascal Hesse, the PR Director at the Maison for 15 years, pays tribute to this innovative iconoclast with a mostly visual homage to Cardin's contributions to fashion, couture, perfume, and the brand's international presence.
PIERRE CARDIN: 60 Years of Innovation will be in stores 2/15/10, and is available for pre-order at Amazon.com.
- Lesley Scott
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