Tilda Swinton the New Fashionable Face of Pringle of Scotland
The Pringle of Scotland Spring/Summer 2010 ad campaign will be an innovative combination of photography and film, featuring the Oscar winning actress at key Scottish landmarks, nature spots, and modernistic architecture locales. This collaboration with art photographer Ryan McGinley marks the start of a project series designed to promote Scottish talent in the areas of visual arts, design & architecture, linking the iconic brand to the global creative community. The S/S 2010 runway show will take place at London Fashion Week in September.
- Lesley Scott