Heidi Klum by Jordache Booty-Friendly Jeans
To celebrate the launch of the Fall/Winter 2008 capsule collection designed in collaboration with Jordache, Heidi Klum hosted an in-store autograph signing for customers at Bloomingdale's NYC flagship store. After greeting the fabulous supa'model with a Guten Tag, Schatzie!, we shot this fun video interview to find out what makes her jeans different from the rest:
"Fit, for me, is the most important thing. It's the placing of the pockets, it's the wash - if it's too washed out, it can make you wider," notes Klum. "I also added some bling to the booty, because in addition to great fit, it's the most important thing. When you put on jeans, the first thing you do is turn around and check out the booty...and it should smile...the cheeks should be smiling!"
In addition to luxe cashmere sweaters, fine gauge knits, trendy tunics, and Italian Napa leather motorcycle jackets, the line includes premium denim - like the skinnies Heidi was rocking, featuring intricate inseam stitching, detailed belt loops, and her signature clover emblem rendered in bling on the bootilicious back pockets.
Klum also celebrated the launch of the new virtual Heidi Klum by Jordache which is now available for your Stardoll avatar...just visit their Starplaza shopping galleria to personize your MeDoll in the latest fabulous styles.
- Lesley Scott
(photos of Heidi Klum at Bloomingdales - via Stylelist.com)
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