British anthropologist Philomena Keet - who has a PhD in Tokyo Street fashion(!) - recently teamed up with Tokyo-based fashion & lifestyle photographer Yuri Manabe to document Tokyo's trendy teens and 20-somethings at work & play.
Keet provides witty and informative background information, soundbites & quotes to accompany Manabe's cool & candid full-color eye candy (his work regularly appears in chi chi music & fashion magazines like Marie Claire, GQ, Rockin' on, Coyote & Switch). Visit the the "gal" mecca of Shibuya, hang with the goths and cosplayers who populate Jingubashi bridge on Sundays, meet the cutting-edge kids on the Harajuku backstreets, and check out the stylish young things on Omotesando Boulevard.
Some of the designers, magazines and boutiques highlighted include:
- Shibuya 109 Shibuyas iconic shopping mall
- Glad News one of 109s leading boutiques
- Reiko Nakane a former trendsetting charisma109 shop girl turned producer of her own fashion label
- Mana Japanese pop star and designer of Elegant Gothic Lolita brand, Moi-meme-Moiteh
- Naoto creator of the popular goth/punk brand
- Takuya Angel creator of the cult cyber-kimono brand
- Team Message designer of skate/streetwear brands
- Dog owner of a cult street-fashion boutique
- Shoici Aoki creator of the influential street-fashion magazine FRUiTS
- Garcia Marquez gauche husband-and-wife team behind this stylish brand for young women
- 5351 Pour Les Hommes fashionable mens brand
- Tokyo Fashion Week peek behind the scenes
- Mannenya purveyor of traditional Japanese workmen's outfits
From goth to gyaru, cosplayer to clubber, office lady to construction worker, high fashion to street fashion, it's a fun & comprehensive look at the richly varied fashion scenes that thrive in
Japan's capital city.
Check out Philomena Keet's blog at TokyoLookBook.com; The Tokyo Look Book is available at Amazon.com.
- Lesley Scott